Max to return to its former name, HBO Max

Warner Bros. Discovery has announced that its streaming service Max will be rebranded to HBO Max this summer. According to the company the return to the HBO Max branding is based on consumer data and insights. As the consumers become fatigued by the quantity of content across streaming platforms, Warner Bros. Discovery is repositioning themselves.__

Festival de Cannes business insights

Day 1 The 78th Festival de Cannes has officially kicked off, and so has the business of the industry. Day 1 saw countless deals made between studios, filmmakers, and countries from around the world.  Closer Media is on the hunt for international auteur filmmakers, The New York-based producer-financier is in Cannes with Oliver Hermanus’s The History__

Tampa-made Mckenna Grace film finds distributor

“What We Hide,” formerly known as Spider & Jessie, has been acquired by Gravitas Ventures as reported by Variety. The film follows Spider, Mckenna Grace, and Jessie, Jojo Regina, as they deal with the ramifications of their mothers’ fatal overdose. The sisters decide to hide their mother’s body to avoid being separated by the foster__

Film Tampa Bay Welcomes Sam Allen as Marketing Manager

Allen brings experience from the video production, marketing, and journalism industries Film Tampa Bay is excited to announce the addition of Sam Allen as their new Marketing Manager. Sam will be responsible for developing marketing strategies to boost brand awareness. Sam started her career in the Locations Department on screen industry productions like Bloodline and__